PROTOCOL wine studio is incredibly honored to serve as current directors of the popular Twitter #winechat program. We are committed to the online wine conversation and the overall wine industry. Learn a little more about who we are and our wine beginnings: taste it, share it, live it!
Mission
#Winechat is an on-line conversation with wineries, distributors, sommeliers, wine writers—anyone interested in a wine conversation to improve themselves and their business. All are welcome!
Description
How do you join #winechat? Using a tool such as Tweetdeck or Hootsuite, log into your twitter account and follow the #winechat stream. Be sure to include #winechat at the end of each tweet so everyone in the stream can see you!
The current #winechat schedule is published on the #winechat Facebook page.
WHAT IS #WINECHAT?
#winechat is a social chat on Twitter, occurring every Wednesday evening (except holidays) from 6:00pm -7:00pm PST / 9:00pm – 10:00pm EST.
Each week we discuss a different topic or talk with different guests. The only requirement is a thirst to learn and chat about wine! Grab a glass and join in!
HOW TO JOIN #WINECHAT AS PARTICIPANT
Have you ever participated in a Twitter-Chat? If not, here are some easy how-to tips to get you started:
– Create a Twitter Account (if you don’t have one already).
– Relax and enjoy the discussion on #winechat!
SO YOU’D LIKE TO BE A #WINECHAT GUEST-HOST?
Please email [email protected] with date suggestions, topics, questions and or concerns. If you would like more information on how to proceed or discuss strategy feel free to reach out.
A few tips:
– Download Tweetdeck and or HootSuite. Click on + Column; type in #winechat. The #winechat column will show all tweets from all participants. Include #winechat at the end of all your tweets to ensure everyone sees them!
– Participate in a #winechat to understand the dynamics.
– Be prepared for questions pertaining to your brand and, your opinions on various wine related topics.
– There’s a good possibility you won’t return every question that evening within the 1-hour time frame. No worries, this is a good opportunity to connect outside of #winechat to discuss your brand more fully.
– Relax and enjoy the discussion on #winechat!
ADDITIONAL TIPS FOR #WINECHAT SUCCESS
– Create a Facebook event and invite friends.
– Write an article promoting the chat; tell everyone what it’s all about. Post your article on Facebook and on Twitter in the #winechat stream.
– Tweet about it starting a few days before. Be respectful to the current week’s host by not promoting during their time.
– Make notes prior: prepare a few questions or facts that you would like to discuss. Write a few tweets and check to make sure they are within the 140 character limit including the #winechat tag.
– Send us your links and we will include them on the #winechat Facebook page.
– Please link back to the #winechat page to help future hosts.
For those of you who’d like to guest-host, we’re exploring innovative avenues for brand identity and of course the advancement of #winechat. Connect with us to discuss! Remember to follow us on Twitter: @ProtocolWine.
For those of you who’d like wine samples to engage more fully in the online conversation, please contact each guest-host directly.
Tina and GUY, Partners
PROTOCOL wine studio
